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how much do guitar stores mark up for guitar amps approximately?
im just wondering, how much do guitar stores buy electric guitar amps for from the manufacturers?
It really depends on the manufacturer, but usually 25-40% has been my experience (I’ve done repairs at a couple of music stores in the past, and that’s what I’ve seen).
For the most part, they have some room to deal. However, there are certain brands they can’t move off of the manufacturer’s suggested retail price. Mesa Boogie is the most famous for this. You will pay the same for a Mesa amp no matter where you buy it (of course, I mean a new amp). Discounting a Mesa amp is grounds for them to pull their dealership from that chain. Remember MARS Music several years ago? That was one thing that contributed to their downfall…Mesa caught them putting their amps on sale.
Greetings from Austin, TX
Ken
2 Responses to “how much do guitar stores mark up for guitar amps approximately?”
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December 27th, 2009 at 12:56 pm
you would have to call and find out, it would depend on the quality of the amp what brand and whether or not theyll buy it, if you have a guitar center close by call em
References :
December 27th, 2009 at 1:32 pm
It really depends on the manufacturer, but usually 25-40% has been my experience (I’ve done repairs at a couple of music stores in the past, and that’s what I’ve seen).
For the most part, they have some room to deal. However, there are certain brands they can’t move off of the manufacturer’s suggested retail price. Mesa Boogie is the most famous for this. You will pay the same for a Mesa amp no matter where you buy it (of course, I mean a new amp). Discounting a Mesa amp is grounds for them to pull their dealership from that chain. Remember MARS Music several years ago? That was one thing that contributed to their downfall…Mesa caught them putting their amps on sale.
Greetings from Austin, TX
Ken
References :
40 years of guitar and bass playing
30+ year of audio and broadcast engineering